In the quest for circular packaging solutions for more demanding applications, AR Packaging contributes by launching a fibre-based tray concept intended for modified atmosphere packaging of ready meals and other chilled foods. The fully recyclable TrayLite® solution provides an efficient and convenient alternative to full plastic barrier trays and reduces plastics by 85%
The search for packaging which replaces plastics whilst not increasing food waste is more intense than ever. Full plastic trays are commonly used for chilled ready meals, processed meat, fresh fish and other sensitive products which need a high barrier protection. Alternatives with recycled or renewable plastics are introduced but many brand owners, retailers and food producers have set targets for fully recyclable packaging with maximised fibre content.
By combining the Group’s expertise in both cartonboard packaging and flexible high barrier materials, AR Packaging has developed a new fibre-based tray concept called TrayLite®. A tray made of sustainably sourced cartonboard is lined and sealed with thin higher barrier mono films to ensure product protection and extended shelf-life. The cartonboard tray, liner and lidding film are easy for the consumer to separate from each other and recycle in separate well-established recycling streams across Europe.
“We are excited to offer a new improved paper tray and support the development towards more circular packaging solutions”, says Yoann Bouvet, Global Sales Director Food Service at AR Packaging. “Designed for recycling and easy to handle, heat* and eat from, TrayLite® is ideal for a wide range of products such as ready meals, chilled meat & fish and nutritional food. Being lightweight and using 85% less plastic, it is a sustainable alternative to the conventional plastic trays.”
Thanks to the patented design of the tray, the thicknesses of cartonboard can be tailored to the exact needs and therefore less resources are used whilst tightest seal integrity is achieved. The inner liner is recyclable as mono PE material with an ultrathin barrier layer that provides the crucial product protection and thereby minimises food waste. No glue or adhesive is used in order to make the separation and recycling of the packaging as easy and optimised as ever possible. And branding and consumer communication is excellent thanks to the full surface print possibilities on the tray – both inside and outside – in an efficient way.
“Our goal is to create safe and sustainable packaging solutions in cooperation with our customers and thereby help meet consumer needs and our customers’ ambitious sustainability targets”, says Harald Schulz, CEO at AR Packaging. “The launch of TrayLite® confirms this commitment and is one more addition to our wide range of creative innovations provided by our multi-category packaging group.”
*Validation must be performed by the customer for each product
For more information please contact:
Ingrid Lidbäck, Group Marketing & Communication Director at AR Packaging
E-mail: ingrid.lidback@ar-packaging.com
Telephone: +46 70 566 31 83
Süleyman Muratoğlu is co-founder of Çınar. His professional experience is in building commercial capabilities, business turnarounds, operations, and opening new markets in manufacturing / consumer products industries. He served private, Fortune 500 public and private equity companies in packaging and food processing industries for over 25 years internationally.
He joined Tetra Pak in 1994 in Turkey, established market operating entities and help set up food and beverage plants with local or global brand ownerships in Central Asia. In North America, managed Tetra Pak contract manufacturing business, a network of 20+ companies in aseptic food processing and packaging, sales and product marketing.
Süleyman joined Owens Illinois, a global leader in glass packaging, in 2015 as Chief Commercial Officer to lead organization’s evolution to become market driven and customer-centric. The team were able to rapidly stabilize the base business and return to growth through concerted effort across supply chain, procurement, manufacturing and sales and marketing.
Most recently as its CEO, he led a private equity backed a North American dry food contract manufacturing business in Chicago.
Süleyman holds a BS degree in Engineering from Boğaziçi University in Istanbul and MBA from Northwestern University Kellogg Graduate School of Business in Chicago.
Nejat Çalışkan, Co-Founder of Çınar, has over 25 years of professional experience in food & beverage processing and packaging industry in various markets in Europe and Asia. Prior to co-founding Çınar in 2021, he served as Managing Director of Tetra Pak in Vietnam, following his service as Managing Director in Turkey & Caucasus between 2014-2019.
Nejat joined Tetra Pak in 1995 and held various commercial leadership roles in new market entry, customer management, business development and innovation deployment in Turkey, Pakistan and South-East Asia. He has senior management experience in setting up systems, structures, processes in new markets. He devised the global marketing plan for core segment of the company’s business, working with seven proxy markets from around the globe.
Nejat started his career as a foreign trading executive in 1987, trading construction commodities across Europe, Middle & Far East.
He served in the Boards of Swedish Chambers of Commerce (SCCT) and Packaging Recovery Organizations (PROV) in Turkey and Vietnam.
Nejat holds B.S degree in Engineering from Boğaziçi University in Istanbul and MBA from Radford University in Virginia.